悦刻草莓音乐节太空Disco


RELX Astro-Disco


Music Festival & Visual Identity




RELX悦刻与摩登天空草莓音乐节合作,打造“悦刻太空DISCO”主题活动,我们为其构建了一个元素矩阵视觉方案以及应用延展,在矩阵中,城市、音乐、潮流等元素相互碰撞。新构建的视觉形象在音乐潮流与品牌精神内核之间寻找共鸣,配合激进的视觉手段和颜色,使其自身成为映射新锐一代活力与躁动能量的虚拟空间。


RELX composed the Astro Disco event in collaboration with ModernSky during the Strawberry Music Festival. Loof presented a tailored pixel grid with elements telling stories of selected cities and music genres, each fragmented yet interconnected. These elements collided with components from pop culture and fashion trends, and the visually stunning results directly spoke to the harmony and essence of RELX. From the mix was born a unique virtual world reflecting the thrilling experience of being and leading the next coming generation.











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