So Blue Typeface


一如既往,loof会在每年开发一款字体,今年的字体So Blue Typeface被应用在新年礼的设计中。区别于去年的Loof Sans,我们希望So Blue Typeface是有趣、顽皮、怪诞、并且容易让人记住的。

As a continuation to our Loof Sans font from the previous year, our team at loof presented our brand new typeface for 2019, the So Blue. Debuted in the design of the New Year’s gifting project, I Am So Blue, the new typeface was created with a touch of mischievous humour. With sprinkles of dazzle and sparks, we wanted So Blue to be fun, absolutely refreshing, perhaps a little naughty, and leaves a lasting impression.

©loof 2019 - Beijing

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