On the theme of consumerism.
We've designed a group of fictional tasty food advertisements with visual elements that cater to consumerism. The rich color, crystal texture, and copywriting that emphasize the atmosphere all stimulate the appetite and purchasing desire of "consumers." However, when the "consumers" carefully observe the products, they will find that the raw materials constituting the tasty food are all industrial chemicals such as acrylics, plastics, sponges, and glues.
We hope to express our understanding of the current social trend of consumerism through the hidden contrasts in this group of works and try to provoke the viewer to think and discuss.